ROLE: Sales Tool
CLIENT: BASWA AG
The Shard, London, Elbphilharmonie, Hamburg, the Eye, Amsterdam: As a specialist for large, seamless and visually smooth ceilings with acoustically insulating features, Switzerland based BASWA AG is involved in many exciting construction projects.
Beyond seamless ceilings, BASWA and a consortium of partners offer a vast array of products for ceiling construction and peripherals: thermal regulation of cooling and heating functions, invisible built-in loudspeakers, acoustic and thermal insulation, spotlights and lighting systems etc.
To optimally present the large variety of systems and components to potential customers and architects, BASWA took a courageous step, by switching over to virtual product presentations: In a cooperation over several months, NORD/VR developed a virtual showroom tailored to the exact purpose of demonstrating their product range in a virtual environment. The VR showroom is now in-use by their sales staff and greatly received by BASWA’s customers.
Check out our detailed report about the project in our recent blog entry about the virtual showroom (German only). Get in touch with us, if you’re interested in a VR showroom for your company and products.